Why Major Marketers Are Moving to Google+
The article linked below is a reprint of an interview, published on March 16, 2012 and written by Social Media Examiner founder Mike Stelzner. It is about Guy Kawasaki, social media evangelist, MAC lover and now Google+ ‘cowboy’ (read article) and his new book ‘What the Plus! Google+ for the Rest of Us’.
The interview begins, “You have likely heard the buzz about Google+ for some time. Perhaps you’re wondering why so many marketing professionals are focusing heavily on the new social network.
In this article, I sit down with Guy Kawasaki, the original Macintosh evangelist. You’ll discover why 99% of his efforts are now focused on Google+.
Guy reveals his Google+ strategy and talks about his new book, What the Plus! Google+ for the Rest of Us. And it’s very different than his other books. It revealsextensive details about how to benefit from Google+.”